Numotizine Medicated Poultice

About Hobart Laboratories

Hobart Laboratories is a century-old, private company with a niche focus on legacy topical analgesic products sold under the Numotizine® brand for human and animal use. The company operates with a simple, asset-light business model centered on manufacturing and distributing its two core products: a medicated clay poultice for animals and an FDA-approved menthol-infused ointment for personal care. It leverages a long-standing reputation, direct-to-consumer online sales, and a network of distributors to serve a loyal customer base of equine professionals, athletes, and retirees. The company's strategy is built on brand legacy, consistent quality, and geographic expansion through established retail channels.

Therapeutic Areas